SPRINT™ is THREEOO’s execution engine, built to move brands from planning into live market presence, fast.
It compresses strategy, creation, and validation into a focused 14-day cycle designed to surface what works and discard what doesn’t.
Best for
New brands launching into market
Campaign or product launches
Market entry testing
Brands stalled in planning or over-analysis
The 14-Day SPRINT™ Cycle
Day 1–3 | Diagnose
90-minute intake and objective alignment
Competitor and market landscape audit
Creator shortlisting
Hook territories defined and locked
Outcome: Clear positioning, defined angles, and an executable direction.
Day 4–7 | Sprint
2 creators produce 6 hook variations
Daily brand reviews and approvals
Real-time performance signals tracked
Day 7 decision: kill or scale
Outcome: Early validation driven by live market response—not assumptions.
Day 8–10 | Scale the Winner
Refine and reshoot the top-performing hook
Polished execution for paid amplification
Boosting and retargeting activated
Outcome: Momentum concentrated only on proven traction.
Day 11–14 | Handoff
SPRINT™ playbook delivered
Performance scorecard and key learnings
Clear next-step recommendations
Outcome: Transferable clarity—what worked, why it worked, and how to scale next
Receivables
1× Proven Hook
(30–60s platform-optimised video) — ready to scale, adapt, or anchor future campaigns
1× Creator Relationship
Contracted and performance-scored, with potential for repeat use or ambassador expansion
1× SPRINT™ Playbook
PDF covering brief, approval logic, kill/scale criteria, and handoff framework
1× Performance Scorecard
CPM, engagement, and conversion proxies—structured for internal teams and CFO-level review
Measured Outcomes
(Based on observed campaign performance; results vary by category and market)
CPM reduction: ~20–30%
Engagement lift: ~3–5%
Conversion proxy improvement: ~15% increase in landing-page clicks
Decision speed: 14 days vs. traditional 60–90 day cycles
SPRINT™ is THREEOO’s execution engine, built to move brands from planning into live market presence, fast.
It compresses strategy, creation, and validation into a focused 14-day cycle designed to surface what works and discard what doesn’t.
Best for
New brands launching into market
Campaign or product launches
Market entry testing
Brands stalled in planning or over-analysis
The 14-Day SPRINT™ Cycle
Day 1–3 | Diagnose
90-minute intake and objective alignment
Competitor and market landscape audit
Creator shortlisting
Hook territories defined and locked
Outcome: Clear positioning, defined angles, and an executable direction.
Day 4–7 | Sprint
2 creators produce 6 hook variations
Daily brand reviews and approvals
Real-time performance signals tracked
Day 7 decision: kill or scale
Outcome: Early validation driven by live market response—not assumptions.
Day 8–10 | Scale the Winner
Refine and reshoot the top-performing hook
Polished execution for paid amplification
Boosting and retargeting activated
Outcome: Momentum concentrated only on proven traction.
Day 11–14 | Handoff
SPRINT™ playbook delivered
Performance scorecard and key learnings
Clear next-step recommendations
Outcome: Transferable clarity—what worked, why it worked, and how to scale next
Receivables
1× Proven Hook
(30–60s platform-optimised video) — ready to scale, adapt, or anchor future campaigns
1× Creator Relationship
Contracted and performance-scored, with potential for repeat use or ambassador expansion
1× SPRINT™ Playbook
PDF covering brief, approval logic, kill/scale criteria, and handoff framework
1× Performance Scorecard
CPM, engagement, and conversion proxies—structured for internal teams and CFO-level review
Measured Outcomes
(Based on observed campaign performance; results vary by category and market)
CPM reduction: ~20–30%
Engagement lift: ~3–5%
Conversion proxy improvement: ~15% increase in landing-page clicks
Decision speed: 14 days vs. traditional 60–90 day cycles